Meet Bella,
Your AI shopping assistant for in-store retail

A smarter shopping experience

AI shopping assistant guiding customers in store

Guided

Your personal AI shopping assistant, available in store whenever customers need help

Contexual

Product guidance delivered at the shelf, during comparison and decision-making

Consistent

Remembers preferences to deliver consistent, personalised guidance every time

AI-powered retail intelligence

Bella is an AI-powered shopping assistant for physical retail, supporting customers across the entire store while helping retailers scale personalised service without adding staff.

By delivering consistent, knowledgeable guidance at the shelf, Bella reduces pressure on store teams and helps customers make faster, more confident purchase decisions.

Bella is an AI-powered shopping assistant for physical retail, supporting customers across the entire store while helping retailers scale personalised service without adding staff.

By delivering consistent, knowledgeable guidance at the shelf, Bella reduces pressure on store teams and helps customers make faster, more confident purchase decisions.

Bring your brand story to life

A way for brands to influence customers at the exact moment they are comparing and deciding in store - with guided product education beyond packaging or shelf placement.

Bella helps bring product stories, benefits, and differences into the decision-making moment, creating a more meaningful connection beyond packaging or shelf placement.

A way for brands to influence customers at the exact moment they are comparing and deciding in store - with guided product education beyond packaging or shelf placement.

Bella helps bring product stories, benefits, and differences into the decision-making moment, creating a more meaningful connection beyond packaging or shelf placement.

A way for brands to influence customers at the exact moment they are comparing and deciding in store - with guided product education beyond packaging or shelf placement.

Bella helps bring product stories, benefits, and differences into the decision-making moment, creating a more meaningful connection beyond packaging or shelf placement.

Experience the future of retail

It's easy to get started

Meet Bella,Your AI shopping assistant for in-store retail

Meet Bella,Your AI shopping assistant for in-store retail

Meet Bella,Your AI shopping assistant for in-store retail

A smarter shopping experience

AI-powered retail intelligence

AI-powered retail intelligence

Bring your brand story to life

Bring your brand story to life

Bring your brand story to life

Experience the future of retail

Meet Bella,
Your AI shopping assistant for in-store retail

Meet Bella,
Your AI shopping assistant for in-store retail

Meet Bella,
Your AI shopping assistant for in-store retail